Meet Shaneel
Founder and CEO
Shaneel is a licensed Cosmetologist and Chemist enthusiast that helps Naturals from near and far manage their tresses. She loves discovering new things and uses for different oils and herbs. As a Naturalist of over 10 years I’ve spent an immense amount of that time researching all hair types with a kink, curl, wave, and coil. Shaneel currently holds informative and hands on classes for individuals, Hair Stylists as well as Parents that have children with textured hair. Especially for the Parents who’ve adopted or are fostering children with textured hair.
Don’t miss this opportunity to see what sets Besser apart from the competition. Besser was birthed from Shaneel seeing the challenges she faced with her own as well as her children’s hair. Having that desire and need, to know WHAT really works and WHY does it work. “Education is our focus and end goal. If we can educate our customers on what does and doesn’t work for their hair and why? We give them the power and knowledge to style their hair with ease